Most recently, Netflix ( NFLX) inked a a multi-year deal with Steven Spielberg and his production company, Amblin Partners, to supply the platform with multiple movies per year over the course of the agreement. Media giants like Disney ( DIS) continue to pump out streaming exclusives as a way to pump up subscriber numbers and improve valuations. "Consumers have now really been trained to consume so much of content at home, so streaming obviously presents the biggest risk," Ranganathan said. She added that the appetite for consuming content at home has reached a "pervasive" level domestically, but "we're not necessarily seeing that in all overseas markets." "I think for all of the studios going forward, we are going to see that China will continue to play a very important role, especially as we have this overhang in the North American box office market from streaming," Ranganathan cautioned.
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